Topic > Comparison of Two Ads in Parenting Magazine

IndexTater Tots AdvertGatorade Energy ChewsComparison of Two AdsConclusionBrowse through any parenting magazine and you will be amazed at the amount of knowledge you will gain. You are inundated with advice on how to care for children regardless of age, healthy tips and all things related to a home. Being a parent, I have been more aware of how I relate to my family. Parents should always be informed about the influence of good parenting so that the child can grow productively (Pitt, Berger, and Sheenan 23). One way many parents keep up to date is by reading magazines. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an Original Essay Magazines have remained an influential source of information. The messages are not only found in editorial content but also in advertisements presented in magazines. Messages may be explicitly placed in the advertised product or may be implicit in the images used for a particular advertisement. Regardless of whether the advertising message is stated or not, the messages provided in magazine advertisements can act as a repetitive visual reinforcement, normalizing individuals' behavior. Magazines also provide real-life situations and solutions for a particular topic. Recently, while browsing through a magazine, I came across two ads that caught my attention. As the parent of a one and a half year old, I was able to relate to this magazine on a deeper and more personal level than other magazine covers. The two ads for Tater Tots and Gatorade Energy chews. One was a product that could be consumed by children between the ages of 4 and 17, while the energy snack was aimed primarily at teenagers, especially young athletes who were constantly looking for new energy snacks in the sports market. The Tater Tots commercial was in the children's section while the energy snack was in the sports section. Both of these advertisements were about food albeit for different age groups of children. Both advertisements are aimed at parents, which is probably why they appeared in a parenting magazine. Although both ads are classified as food ads and intended for parents, they are different in several ways. The most obvious difference is the way the ads are presented and the first impression they get from their audience. Other differences include the visual fonts used in the advertisement, background, presentation, and target audience. Considering all these differences, I think Tater Tots may be appropriate for further release and may attract more customers. Tater Tots Advertisement Tater Tots are pieces of fried shredded potatoes that are served as a side dish. They have a cylindrical shape and a crunchy and always colored outer part. They are popular in school canteens and fast food restaurants. Kids love them and this ad caught my attention. First, the advertisement features a little girl. His facial expression was one of looking at you wondering why you hadn't bought Tater Tots yet. In front of the girl were croquettes dressed like little cartoons on a plate. The ad had the text written: "If it's not Tater Tots, it's just another Imi-Tater." The word “Imi-Tater” was incorrect, which made the ad interesting. The text was legible and clear. Tater Tots advertising was targeted at children, particularly with images of the Tater Tots cartoon, as well as parents since they would own the magazines. Advertising has a.