This also comes from the database of our schools. The information is also supported by evidence from other sources. Research can be found by Huyang Y. who discussed how consumers react to advertising strategies. Purpose: The reason why the information exists. The aim is to show how and why people react to advertising. The authors clarify their aim to inform their peers about new research, they have discovered new data on advertising and their sex appeal aimed at the same/opposite gender. Reflection: I learned from this material that most women, especially of college age, are very susceptible to the influence of the media and this greatly affects their self-image, both negatively and positively (probably due to the age of this particular group and maturity). Appeals: The information provided in this data is all based on proven facts. The point of view appears objective like my other sources and is also impartial. There are no emotional appeals whatsoever. Furthermore, there are no ideological, cultural, religious, institutional or personal prejudices. Lisa H. Rosen, Marion K. Underwood, Kurt J. Beron. “Does peer victimization as a mediator of the relationship between facial attractiveness and internalizing problems?” Plos One. (2013): 53-59 Ebscohost. Network. November 27.